For indie hackers

How indie hackers find their first customers on X

Your buyers say what they need out loud, all day. SquidX watches X for the posts that match your product, ranks them by intent and gives you three message drafts built from each lead's own post.

Maya Chen
@mayaonbuild

Anyone know a tool that finds leads on X automatically? Tired of manually searching keywords every morning.

9:41 AM · 12K Views

381421212K
Tom Becker
@tombuilds

Launched 3 weeks ago, 40 signups, zero idea where the next 40 come from. How do you all find users?

7:12 PM · 5.3K Views

614985.3K

What gets in the way for indie hackers

01

You search by hand, then forget

Checking keywords every morning works for a week. Then a build week happens and the best conversations go cold.

02

Most matches are noise

A keyword also matches jokes, job posts and your competitors' fans. Reading all of it eats the time you need to ship.

03

Selling feels awkward

A cold pitch to a stranger rarely lands. A reply to someone who just asked for your kind of tool does.

How SquidX helps indie hackers

Watch the words your buyers use

Add the phrases people use when they need your product. SquidX keeps looking while you work.

See real intent first

Each match is scored, so the person asking for what you sell sits above the noise around them.

A reply ready to send

Open a lead and get three message drafts built from their own post. You pick one, change it if you want, and send it.

How indie hackers find customers on X

Most early customers do not come from ads. They come from a conversation: someone posts that they need a tool, an indie hacker answers at the right time, and a first user is born. X is where those posts happen in public, every day.

The hard part is not finding X. It is finding the right posts before they go cold, while you are also building, shipping and answering support.

Why searching by hand stops working

Typing your keywords into X search works the first week. After that it becomes a chore, and chores get skipped. The posts you miss are the ones with the highest intent, because the person is asking right now.

A keyword also matches far more than your buyers. Jokes, job posts and long threads about something else sit in the same results. You need a filter, not a longer feed. If you want to build a one-off query yourself, the free advanced search builder writes the operators for you.

What SquidX does for you

SquidX watches X for the words and accounts you choose. It reads each match and scores the intent, so the person asking for what you sell comes first. Open a lead and you get three short drafts, built from their own post.

You stay in charge. You read the draft, edit it and send it. Nothing is posted on your behalf unless you hit send.

A routine that fits a build week

Add a handful of phrases your buyers use. Open SquidX once a day. Reply to the top few leads, skip the rest, and go back to the product. Ten minutes a day is enough to keep a steady flow of real conversations going.

If you also post about what you build, the same account can schedule your posts and show which ones got attention. See how SquidX compares with other tools if you are weighing options.

Turn X conversations into customers

Start with a 7-day free trial. Cancel anytime.

Starter

Find your first customers on X.

$19/month
Start 7-day free trial
  • 500 conversations found for you each month
  • Unlimited keywords and competitors tracked
  • 300 qualified leads a month
  • Mentions and replies inbox
  • Up to 5 DMs sent for you a day
  • Schedule posts and threads
  • Analytics on your posts
  • Auto-repost and auto-reply
  • Full API and MCP access

Growth

Find customers at volume.

$49/month
Start 7-day free trial
  • 2,000 conversations found for you each month
  • Unlimited keywords and competitors tracked
  • 1,000 qualified leads a month
  • Mentions and replies inbox
  • Up to 5 DMs sent for you a day
  • Schedule posts and threads
  • Analytics on your posts
  • Auto-repost and auto-reply
  • Full API and MCP access

Indie hackers: questions

What people ask before they try SquidX.

More free tools

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Advanced Search Builder

Build any search query without the operators.

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Score any profile and see what to fix.

Tweet to Image

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Your next customer is posting right now

SquidX finds the people describing your problem on X and hands you who to reach out to.